Virtual Reality for Real Estate is Here
Virtual reality is hitting the scene here in Idaho. VR is an interactive and powerful technology shaping the future of real estate. Accel Realty Partners was the very first brokerage in the State of Idaho to own a Matterport 3-D camera back in 2014. Since then, we have produced over a hundred 3-D “Walk-through Tours” for our client’s listings.
In so many ways, real estate is the perfect application for VR (short for Virtual Realty). It immerses users in realistic 3-D models, giving them the sensation of physical presence with the aid of a special visual devices (that looks like a headpiece). The Agents at Accel Realty Partners are leveraging this new technology to stand out in the local marketplace and offer it as a service to our home buyers.
This VR technology and the experience it brings represent the infancy of a huge trend in real estate. As the industry increasingly moves to a digital online presence and VR headsets become more commonplace, VR will only become more central to the real estate consumer experience and the Agent value offering.
VR + Real Estate
Virtual reality is becoming more prevalent here in Idaho, however its growth in real estate is limited by a couple things – the newness of virtual reality-enabled models and the headsets consumers need to view them with. Here at Accel Realty Partners we had a boost recently when 3-D virtual tour company Matterport upgraded VR on all of our new and existing 3-D models. Last year only 2.4 percent of all U.S. listings had VR capability. However given the popularity and quick growth of the technology, it is anticipated that this percentage will double this year and grow exponentially in the coming future.
Right now, Accel Realty Partners adds VR automatically to any of our 3-D Walk-through homes. Our clients tell us this is the most immersive and engaging way to experience homes right from a web application. Virtual reality takes this sense of placement to another level by blocking everything else and making users feel as if like they are really there in the home.
Our partner, Matterport, has the largest library of homes in VR avialable anywhere. This technology has been described at “epic” for real estate and Accel Realty Partners is proud to be part of it. Let us create 3-D content that can be viewed on Gear VR, Google Cardboard, or Google Daydream. In conclusion, VR is the future of real and we’re glad to lead the acceleration.